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March 2015 – Cenizaro Hotels and Resorts announces two new appointments to strengthen its sales and marketing force with Mr Francois Lienbenberg as the Director of Sales and Marketing at The Residence Zanzibar and Mr Harry Rosacena as the Assistant Director of Sales at
The Residence Maldives; adding further experience and insights to its growing global sales teams. 

The two new sales appointments are part of Cenizaro Hotels and Resort’s group growth strategy to expand its focus in existing and new markets by driving sales to increase market share and building strategic alliances with key accounts through a targeted sales approach.
 

Mr Francois Lienbenberg, Director of Sales and Marketing

Liebenberg joins The Residence Zanzibar with 14 years of experience in the hospitality industry. He started his career in the food and beverage industry in 2001 before joining a game reserve to manage and oversee its reservations department. His experience saw him rise to sales and marketing roles at various five-star resorts in South Africa, where he formulated and executed sales and marketing strategies to stimulate various markets segments. Most recently, he was also the Chairman of the Board for the Paarl Tourism Association, an organisation to promote the one of the oldest towns in South Africa..

In his new role, Liebenberg will be responsible for The Residence Zanzibar’s sales and marketing activities to promote the 66-villa resort. He is tasked with implementing various sales strategies, maintaining continued relations with partners and exploration of new market segments to drive revenue for the property.

Mr Harry Rosacena, Assistant Director of Sales

With a myriad of hospitality experience over the past 16 years, Rosacena joins The Residence Maldives where he is tasked with the planning, development and execution of sales strategies for the European market. Based on the property, he will also continue to foster relationships with the sales network and industry partners to maintain key accounts as well as assist in daily resort operations.

Rosacena previously held positions in well-established four and five star properties in the Maldives where he was in charge of reservations and revenue management. A Philippine national, Rosacena started his career in 1999 in his home country working in guest relations positions for ten years before moving to the Maldives.

With properties in Tunis, Maldives, Zanzibar and Mauritius, each resort in The Residence by Cenizaro collection exudes a distinctive personality and sense of place, embodying the brand’s philosophy of providing heartfelt hospitality with discerning attention to detail to enriching its guests’ experiences.